This is sponsored content written by me in partnership with KIWI®. All opinions are my own.

My oldest kiddo has hit the age where looks and brand names are important. Peer pressure is a beast and he has started requesting clothing that costs much more than I would normally spend. He desperately wanted a pair of sneakers that had a price tag of over $300. I’ve never paid that much for my own sneakers. So I gave him the base amount that I thought was reasonable, and he was required to pay for the remainder.

I really didn’t think that he’d be able to save his money…but he did it! He purchased the shoes and has been strutting around ever since with a big grin on his face.

The day he got those shoes, the first thing I did was spray them with KIWI® sneaker protector. KIWI® sneaker protector helps shoes last longer by creating an invisible shield that protects against water, snow, dirt/dust, and salt. It’s super simple to use and will help ensure that his shoes look great no matter what kind of mess he gets into. So Jake will be able to wear those expensive shoes for a very long time…well at least until he grows out of them.

Stop by Publix and pick up any of the great KIWI® products to help extend the life of your favorite shoes. KIWI® products offer a much cheaper alternative to replace shoes when they are dirty, smelly or scuffed. Plus, right now you can save $1 on your favorite KIWI® Sneakers product and grab a great deal at Publix.